Many tattoo parlors in the city operate with a too-cool-for-school attitude. Some even make fun of their clientele while they tattoo them. The new kid on the block has a more welcoming approach. And that doesn't mean you’ll lose anything with quality. For less money than you’d pay to certain self-promoting tattoo artists, William Wolf will skillfully craft that custom tattoo you’ve always dreamed of. Runner-up was Cosmic Tattoo on Monroe Road.