March 30, 2021 – ROCK HILL, South Carolina – Atlas Copco Power Technique is proud to welcome Casey Wall as the Sr. Channel Marketing Lead and Andi Caruso as the Sr. Social Media & Public Relations Specialist.
Wall will be responsible for providing leadership and marketing strategy development for Atlas Copco’s customer channels and creating strong relationships with the sales and Business Development Managers to improve channel tactics.
“Atlas Copco is going to continue to develop our dealer channel and we needed someone to come in and drive improvement in our digital footprint as it relates to our dealers,” said Corbett Jones, VP of Marketing for Atlas Copco Power Technique. “Casey’s experience in sales and dealer marketing was a perfect fit to help drive the strategy and execution. We are glad he is here.”
Wall joins Atlas Copco with over 15 years marketing experience in the tire and automotive industries, bringing extensive knowledge of brand management and digital strategies along with him.
Originally from Indiana, Wall’s marketing background began as he studied Advertising and Marketing at Ball State University in Muncie, Indiana, and continued his education at Clemson University, where he has an MBA in Entrepreneurship and Innovation. Wall is a big sports enthusiast and likes spending time outdoors with his kids and family.
Caruso joins Atlas Copco with over five years’ experience in advertising and digital marketing, with vast knowledge of brand identity and digital strategy. She will be responsible for creating and managing social media strategies and campaigns, and media outreach for external and internal communications within the company.
“We are excited to have Andi join a strong marketing team for Atlas Copco Power Technique,” said Jones. “She brings social media and PR expertise to the team and will now lead our efforts to grow the Atlas Copco brand in market for pumps, generators, compressors, tools and light towers. We are excited to have her on the team.”
Originally from New York, Caruso’s digital marketing career started while studying Communications at East Carolina University where she worked as the Online Managing Editor for the school’s newspaper, specializing in content creation and social media management for online publications. Previously, Caruso worked in advertising where she strategized and executed digital campaigns across multiple industries.
For more information on Atlas Copco Power Technique, visit www.atlascopco.com/en-us/construction-equipment.
Atlas Copco is a world-leading provider of sustainable productivity solutions. The Group serves customers with innovative compressors, vacuum solutions and air treatment systems, construction and mining equipment, power tools and assembly systems. Atlas Copco develops products and services focused on productivity, energy efficiency, safety and ergonomics. The company was founded in 1873, is based in Stockholm, Sweden, and has a global reach spanning more than 180 countries. In 2016, Atlas Copco had revenues of BSEK 101 (BEUR 11) and about 45,000 employees. Learn more at www.atlascopcogroup.com.
Atlas Copco’s Power Technique business area provides air, power and flow solutions through products such as mobile compressors, pumps, light towers and generators, along with a number of complementary products. It also offers specialty rental and provides services through a dedicated, global network. Power Technique innovates for sustainable productivity across multiple industries, including construction, manufacturing, oil and gas and exploration drilling. The business area is headquartered in Belgium. Product development and manufacturing units are located in Europe, Asia, South America and North America.
For Immediate Release
For further information, please contact:
Andi Caruso, Sr. Social Media-Public Relations Specialist
Atlas Copco Power Technique, LLC
Email: [email protected]